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Constant Contact Introduction

With more than 600,000 clients, Constant Contact is one of the largest email marketing software providers on the planet. It is famous for its flexibility, attractive templates, and a broad feature set. Constant Contact goes beyond simple email advertising to include polls, bargains, social networking, and event marketing tools.

If you operate a business, you will need a solid email marketing program supplier that provides you room to grow. Pricing begins from 16.00 a month, and there is a generous 60-day free trial.


Constant Contact was set by Randy Parker in 1998. The Business is based in Waltham, MA, in the United States. It provides all the fundamental tools for creating and managing effective email marketing campaigns, with lots of extras.

The system’s strongest suits comprise simple navigation, plenty of templates, advanced analytics and tracking tools, email previewing capabilities, and convenient auto-responders.


Constant Contact is arguably the most versatile email marketing platform around. Some platforms concentrate exclusively on the basics, and that works well.

  • Create surveys
  • Launch Customized bargains
  • Engage in social media campaigns
  • Send birthday greetings
  • Receive reports
  • have accessibility to advanced analytics
  • Engage in case curation
  • Produce coupons
  • Use drag-and-drop to create your email templates
  • Have use of an easy management platform


Gathering emails is the first step in establishing your email advertising activity.

You can import contacts from a text file or spreadsheet, or fetch them indirectly from an email provider like Gmail or Microsoft Outlook.


Constant Contact also lets you transfer contacts from online customer management services such as QuickBooks, ACT! (formerly known as Sage ACT), and Salesforce.

Despite being extremely comprehensive, this is a quick and effortless process. As you open your account, you might get your contacts installed, and rapidly move on to the upcoming actions. If you don’t have an email marketing contact list, do not worry. You can input contacts manually, and it is a longer process, but similarly powerful.


New Constant Contact clients have various resources at their disposal to make it easier to begin with this stage.

All users are supplied with a simple user manual, live webinars, product tutorials, and archives. They all include directions, tips, and short-cuts that help you to rapidly get up to pace with the professionals.

Pricing and Features

Constant Contact provides two kinds of plans in line with how big the customer’s email list. The lower tier is called Email, and starts at $20 per month for as many as 500 subscribers running up to $335 per month for as many as 50,000 subscribers. Custom programs are available if your list includes 50,000 or more. The next tier is called Email Plus, also begins at $45 a month for up to 500 readers; it also tops out at $335 per month for up to 50,000 subscribers.

One thing to note about Constant Contact’s 30-day warranty, if customers are not pleased and shut their account within 30 days of signing up, they’ll refund 100 per cent of your payment.

The Email programs provide features that many small businesses need to start an email marketing campaign, such as list management, template building and customization, and audience segmentation, among several others. Email Plus is for companies with more sophisticated needs, offering A/B testing, automated email series, event marketing and registration, online donations, online survey creation and direction, and more.

The free trial gives you access to each of these attributes for 60 days, including infinite campaigns, but you can just send emails to 100 contacts. The trial is a superb way to get used to the platform for a limited number of messages. The free trial does not automatically roll over and it is still possible to access your data without signing up.

Support Options

Constant Contact is easy to use and has a lot of help options, beginning with the Information icons located next to Choices and fields explaining exactly what they are. There are also extensive Knowledge Base (KB) articles, coaches available at a toll-free amount, and contextual help located on each individual dashboard.

Phone support is not available 24/7, but the hours continue to be ample. Chat is also available, and you can also interact with client service via Twitter.

Conclusion: Why Constant Contact?

Whether you are launching an email marketing campaign to engage clients, building a wonderful website in minutes, publishing products into your online shop, generating awareness on social media, or fostering sales with Google Advertising, we have all the resources and guidance you want to achieve the outcomes you want, all in one area.